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2020 Campaign Co-Chairs: Lynda and Brian Matson

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The United Way of Mason County Board of Directors is pleased to announce Brian and Lynda Matson as this year’s Annual Fundraising Campaign Co-Chairs. “We are honored to have the Matson’s serve in this capacity.  They are extremely passionate about Mason County and their energy and enthusiasm will make for a very successful campaign,” stated Lynne Russell, United Way Executive Director. 

Brian and Lynda both grew up in this area and are now raising their three children here, McKoy, Lola and Bo.  “We feel very lucky to call this place our home and it’s important to us to do whatever we can to support our community,” said Lynda Matson.  Both Brian and Lynda are involved in numerous outreach initiatives including the Ludington High School STRIVE program, the Ludington Middle School OSCAR reading program, The Rotary Club of Ludington, the Community Foundation of Mason County, and the Spectrum Hospital Ball Committee. 

The United Way is proud to share that 98% of whatever is received will be used to directly support the needs of Mason County residents.  Additionally, the United Way works in partnership with many other service driven organizations in order to expand and leverage every dollar donated.  “The money from the campaign helps support programs that drive education, focus on financial stability, and work to improve the overall health of every person living within our community,” said Russell. 

A majority of the contributions derive from workplace campaigns with nearly 50 companies that actively support the organization.  Many of these companies share the pledge form with employees and some host kick-off events.  “The United Way is such a multi-faceted organization that directly touches the lives of so many people from young adults to our aging population,” said Matson.  “A donation, no matter the amount, can really make an impact.”

For more information on United Way of Mason County or to find out how to pledge your support, please contact Lynne Russell at (231) 843-8593 or by email at

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